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Crafting a Winning Branding Strategy for Your Business
In today's competitive market, a well-crafted branding strategy is essential for any business looking to stand out. Your brand is not...
heatherschaeferhq
Jul 11


Building A Million Dollar Brand: Lessons from Successful Female Founders
Every brand, no matter how iconic, encounters obstacles. It’s the nature of business. Unexpected turns, stormy economy, detours in your...
heatherschaeferhq
May 9


The Unstoppable Big Brand: Transforming Female Founders into Powerhouses
In the world of entrepreneurship, the female founder is a distinct breed of woman. One who’s not just dreaming but actively building her...
heatherschaeferhq
Apr 11


Elevate, Align, Expand: How a Bold Brand Strategy Leads Seven-Figure Success.
Congratulations, your business has been thriving! But, it’s time to be real. Scaling from six to seven figures won’t happen by grinding...
heatherschaeferhq
Mar 14


Six Steps To A Refreshed Big Brand
In last month’s blog, "New Year, New Brand: The Power of a Refresh for Female Founders,"  we explored why a brand refresh may be the...
heatherschaeferhq
Feb 14


New Year, New Brand: The Power of a Strategic Refresh for Female Founders
The truth is, without a brand strategy, you don’t have a brand—you have a logo and a hope. But here’s the good news: you don’t need to...
heatherschaeferhq
Jan 10


The Hidden Costs of a Broken Brand (And How to Spot the Signs)
There’s no question, you know that your brand is the foundation of your business. You’ve heard it over and over again: A brand is not...
heatherschaeferhq
Dec 16, 2024


Unlocking Growth: How a Chief Brand Officer (CBO) Can Elevate Your Multi-Six-Figure Business
You’ve already built a multi-six-figure business. You’ve hustled, strategized, and put in the work. But now, something feels off—you’ve...
heatherschaeferhq
Oct 16, 2024


Tired of Chasing the Algorithm? Build a Brand to Guide You Through the Storm
We’ve all been there—riding the wave of social media algorithms, only to realize we’ve drifted far from where we intended to go. The...
heatherschaeferhq
Sep 13, 2024
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